Meet the Visionaries at
WELLBUILD Development Corporation
Lynie Espiel Bereso, MiM
Chairman & Chief Executive Officer (CEO)
Lynie Espiel-Bereso is the powerhouse behind the Bereso Group of Companies and the trailblazing Chairman and CEO of WELLife Network Marketing Corporation. Under her bold and values-driven leadership, WELLife achieved nearly 200% growth—at the height of a global pandemic—proving that true leadership doesn’t wait for calm seas; it rises to meet the storm.
Through WELLife, Lynie has empowered thousands of Filipino families with access to eco-conscious essentials and inclusive income opportunities, building a nationwide movement of health, hope, and financial dignity. Her life’s mission—to serve with faith and build with purpose—has led to award-winning initiatives like Tabang May Buhay, Help Rebuild Homes, and Tabang Kabataan, all focused on disaster response, youth empowerment, and sustainable community development.
In 2025, Lynie expanded her vision by founding WELLBUILD Development Corporation—a new force in Philippine real estate committed to developing world-class, purpose-driven communities. Its flagship project, PALMYRA Siargao, will soon become the island’s first luxury mid-rise development: a new icon for tropical living that blends sustainability, culture, and legacy.
Lynie’s journey from modest beginnings to becoming a recognized business icon is chronicled in her inspiring book, The Unqualified Leader, where she shares how faith, perseverance, and God’s grace transformed her path.
Her accolades include:
Global Women Who Rule (2021–2022)
World-Class Excellence Japan Awards (2022)
Asia’s Golden Icon Award for Leadership (2023)
ASEAN Outstanding Business Leader for Social Change (2024)
And many more honors from industry and international bodies.
Despite the spotlight, Lynie remains deeply grounded—a woman of faith who leads not for applause but for impact. Her mission is clear: to lift others, build with excellence, and lead with unwavering faith.
Peter L. Nystrom
Director of Global Business Development
With over 25 years of leadership in the nonprofit sector across Southern California and beyond, Peter Nystrom has built a lifelong career centered on community building, cross-sector partnerships, and strategic development.
His track record includes success in fundraising, facility oversight, program expansion, and operational excellence—always with a heart for meaningful, people-first impact.
Now stepping into the private sector, Peter brings his unique relational capital and global perspective to WELLBUILD Development Corporation as the Global Director of Business Development. In this role, he leads investor engagement and partnership strategy across the U.S. and Asia, supporting WELLBUILD’s mission to create immersive, sustainable, and socially rooted developments—beginning with its flagship project, PALMYRA Siargao.
Peter is deeply passionate about cultivating trust-driven relationships that fuel long-term growth. An Eagle Scout and lifelong outdoorsman, he believes that business—like nature—thrives on stewardship, adaptability, and intention.
He holds a B.A. in Fine Arts with a minor in Architectural Design from Lafayette College. Peter resides in Long Beach, California with his wife Lani, and is a proud father of five sons. When not forging new partnerships, you’ll find him cooking, playing golf, or relaxing by the beach with their dog, Dusky.
Engr. Eglesciano "Boboy" Bereso
Director of Safety & Site Compliance
With decades of technical expertise and industrial leadership, Engr. Eglesciano S. Bereso plays a pivotal advisory role in WELLBUILD’s infrastructure development. As Director of Safety & Site Compliance, he collaborates with architects and engineers to ensure each project upholds strict safety protocols while staying aligned with WELLBUILD’s eco-conscious and community-centered build philosophy.
A former engineer with the Philippine National Oil Company and a veteran in offshore operations, he brings seasoned insight into the complexities of large-scale development. His current enterprise, TC Chemical & Engineering Services, supplies technical solutions across engineering and industrial maintenance sectors.
Beyond construction, Engr. Bereso is a guiding force in financial empowerment—serving as Chairman of WELLServe Credit Cooperative and a board member of WELLife Corporation. His steady hand, technical precision, and unwavering integrity make him a cornerstone of WELLBUILD’s foundational leadership.
Jedfrey Tan
Director of Sales & Compliance
With a career shaped by academic excellence, global exposure, and entrepreneurial experience, Jedfrey Tan brings a multidimensional edge to business development and organizational strategy. From graduating with First Class Honours in Business Information Technology in the UK—becoming the first Filipino to earn such distinction at the University of Portsmouth—to earning top awards across his academic life, Jedfrey has consistently combined analytical rigor with a passion for systems thinking.
Jedfrey’s professional journey spans finance, operations, and international hospitality, including his time with Deutsche Knowledge Services and entrepreneurial ventures since 2009. His leadership is marked by discipline, cross-cultural fluency, and a sharp ability to simplify complexity—skills that serve him well in navigating high-stakes business environments and strategic partnerships.
As a decorated member of Toastmasters International, he has earned national recognition for communication and leadership, including District Evaluation Champion (2024), Toastmaster of the Year, and Area Director of the Year. His expertise in crafting persuasive messaging and leading with clarity makes him an asset in business negotiations, investor engagement, and team alignment.
Currently contributing to WELLBUILD Development Corporation and its flagship project PALMYRA Siargao, Jedfrey helps shape field strategy, communications, and stakeholder relations. He is passionate about sustainable development, cultural pride, and helping visionary ideas take flight with structure and soul.
Laarni "Lani" De Leon
Director of Administration
Laarni “Lani” De Leon is the quiet force of structure, compassion, and grit behind WELLBUILD’s operational core. A mother of three biological children and two stepchildren, Lani’s life has been a testament to love, sacrifice, and resilience—from the chaos of Metro Manila to the rebuilding of her life in the U.S. with nothing but a suitcase and determination.
A graduate of the College of the Holy Spirit Manila with a degree in Fine Arts (Illustration and Advertising), she began her career as an event photographer and visual storyteller. In 2014, she migrated to Alaska and later California, where she mastered medical billing, accounts administration, HR, and office operations for fast-growing construction firms—skills that would prepare her for her current leadership in WELLBUILD.
Now serving as Director of Administration, Lani brings both emotional intelligence and operational discipline to the company. She ensures that processes run smoothly, people feel valued, and the vision behind WELLBUILD is implemented with care, structure, and heart.
Her story is one of relentless faith and reinvention—and it continues to shape the very soul of the company.
Joybelle Aguilar
Director of Finance & Treasury
Joybelle Aguilar brings with her a wealth of experience in financial stewardship, rooted in her years of dedicated service with the Armed Forces of the Philippines (AFP) in the Visayas region. As an accountant within the AFP, Joybelle upheld the highest standards of integrity, accountability, and precision—managing public funds with unwavering discipline and deep respect for service.
Her work in a high-responsibility, compliance-driven environment shaped her ability to navigate complex financial systems while ensuring transparency and accuracy. These values seamlessly carry over into her role at WELLBUILD Development Corporation, where she now serves as Accounting & Compliance Officer.
Joybelle plays a key role in maintaining the financial health of the organization—ensuring that every peso is tracked, every report is clean, and every project is supported by sound fiscal practices. Her military-honed discipline, combined with a heart for nation-building, makes her an invaluable asset in WELLBUILD’s mission to build world-class communities with honor and trust at the foundation.
Meet our Partners
Architect Ryan Catubig
Founder and CEO of RBCatubig Architects
RBCatubig Architects is an innovative firm providing exceptional architecture, interior design, and planning services in Cebu City since 2015. Our team collaborates with clients to create unique, functional, and aesthetically pleasing spaces that enhance human experience. We pride ourselves on our attention to detail and commitment to excellence, delivering outstanding results that exceed our clients' expectations.
At RBCatubig Architects, we understand that every project is unique, and we work closely with our clients to develop tailored solutions that meet their specific needs and aspirations. With our expertise and experience, we believe that good design can make a significant difference in people's lives, and we are committed to creating exceptional spaces that are both functional and beautiful.
Whether you need architecture, interior design, or planning services, RBCatubig Architects is here to help you achieve your vision. Let us bring our passion for creativity and attention to detail to your project and create something truly exceptional.
Attorney Rafael G. Yango
Bereso Group of Companies In-House Counsel
Rooted in Integrity.
Building with Intention.
At the heart of Palmyra Siargao is a team that believes in preserving the spirit of Siargao while elevating its potential. From experienced engineers to purpose-driven entrepreneurs, each incorporator brings a unique piece of the puzzle—ensuring that what we build isn’t just seen, but felt.
Together, we're creating more than a resort. We're creating a belonging for residents, travelers, locals, and future generations.
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Disclaimer: Some images on this website are either AI-generated representations of Palmyra Siargao or artistically crafted by talented photogs or illustrators. We lay no claim to any those images and will update with official architectural perspectives as they became available.